Feedback Army - Crowdsourcing Usability Testing
Raphael Mudge the founder of Dashnine Media contacted us about his latest venture, Feedbackarmy.com
Usability testing, user reviews and focus groups are recommended to ensure the success of your projects, and will enable the identification of problems and issues early on. Unfortunately usability testing can be expensive, and finding the right user sample, organising user surveys, can be time consuming and over the budget of many smaller startups (and many large companies!).
Feedback Army takes usability testing to the next level, and enables you to submit a website, survey questions, and get up to 50 responses within days - Not weeks.
Feedback Army taps into crowdsourcing through the Amazon Mechanical Turk webservice, which enables it to leverage an on-demand and scalable workforce which is paid per HIT (or task). This is a great way to get access to a huge workforce, which can execute tasks within minutes for a few $$$.
Feedback Army sent us an invitation to try out their service, and within two minutes we had submitted our survey. We checked again a day later, and we had 10 responses waiting full of interesting feedback from users - Not bad!

The service starts at $7 for 10 up to $33 for 50 responses - This is really affordable, and you will find that this is a great way of getting real world feedback at short notice - Ideal for testing anything from offers, landing pages, websites, the possibilities area endless.
One element I would suggest to be added to the service would be an option to segment responses by demographic - answers from 10 random users has value, but feedback from targeted users is ultimately more powerful.
So don’t delay, check out the service at feedbackarmy.com and use it to improve your products, services, and websites.













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